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TV (known from e.g. Arte.TV) belongs to Tuvalu, an island state northwest of Tonga with only around 10,000 inhabitants and the smallest gross national product in the world. Tuvalu financed its admission to the United Nations from the administration fees that the central domain registration authority Internet Corporation for Assigned Names and Numbers, or ICANN for short, awarded the island state. At the very beginning of all SEO efforts is often the URL structure of a website. But even though the topic is very important, I haven't found many resources on the topic.
Today I have a basic article on the topic “9 things you need to Special Data know about URLs and SEO”. Bamboo forest #1 The right domain name Some of our customers have already experienced this: before we even started working for them, the domain name had to be changed. Unfortunately, it is often the case that you get the name of a company at the very beginning, before you even really start working. You do think about it, but usually not too much about marketing. Keyword domains are still sometimes recommended today, but not at any price. Personally, even if I had the keyword domain, I would prefer my brand name. without hyphens and with a .de domain.
If the name doesn't mean much to you at the beginning and doesn't arouse any emotions, then that's not a bad thing - the branding takes a while to work for you too. After two months things will certainly look completely different. You can find out more about domain names in the article 9 tips for finding a domain name for your company . #2 Speaking URLs URLs should be short and “speak” to the user. This means that you know what the corresponding URL is about without any is about – well? That's right, mobile usability.
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發表於 2024-3-10 12:04:07